About US
Martina Carello Fashion Designer Calgary
Who is Colour Alchemist?
Fashion Designer Calgary
I am Martina Carello, founder of
Colour Alchemist Canada Holistic Design Studio: Designing with Purpose.
With close to three decades of apparel and fashion design, patternmaking and textile development experience, I’ve acquired the experience and understanding within this industry that can benefit you and your company. As a key result, we are able to take your product to the next level.
Our strength is apparel engineering; Pattern drafting, size and fit branding, technical design, grading, and all pre-production processes that lead you to production of your garments.
For professionals looking to develop fashion or utility clothing to bring to market, I can provide you with a full product development experience with desired results.
FASHION AND APPAREL DESIGNER
PATTERNMAKER
MARKER MAKER
PATTERN GRADER
PRODUCTION MANAGEMENT
FASHION BUSINESS CONSULTING
Let’s Get Started
Do you have an idea for a product and don't know where to start?
Onboarding Session for NEW BRANDS
We know that new brands in the fashion industry have lots of questions regarding the development process. Colour Alchemist Canada ensures that every New Client in this business is armed with the correct options for the ultimate success of their brand. For those who have never developed or produced clothing, this onboarding session is a mandatory step with all of our packages. This is not a requirement for existing businesses who have completed at least one full season in their process.
Flat Sketches
Colour Alchemist Canada requires basic front and back sketches to begin the patternmaking process. Clients are welcome to provide quality flat sketches of their own, or we can provide them too.
Technical Packages (tech packs)
A tech pack is a blue print of an apparel design that is created to communicate to your garment manufacturer/factory what components are required to construct your product.
Tech-Packs include detailed sketches, custom measurements for your product, materials required, colours, trimmings, label, hangtag and packaging information.
Colour Alchemist Canada can provide tech packs for domestic and import production.
Colour-ups and Line Sheets
Companies often require coloured sketches and line sheets for sales purposes. Colour Alchemist will soon be providing this added service. COMING SOON.
Pattern Making – Pattern Design
Patterns are the “puzzle pieces” of your garment. Patterns are tangible assets that represent the core of your brand’s identity (the fit) and are considered intellectual property. All patterns designed by Colour Alchemist Canada are from scratch and based on your exclusive target body. All production patterns produced for you are exclusively yours and will not be reused or resold by Colour Alchemist Canada. Both manual and digital (CAD) patterns available.
Fit Consulting and Fit Branding
Colour Alchemist Canada is known for fit branding and development in fashion and apparel niche markets. In order to reach a group of people with a specific fit need, standard patterns replicated from someone else’s pattern blocks will not work. Proper development of your initial size and sizing is a must for your brand. Fit Consulting for existing brands available. Call us for a review of your product.
Collection Standardization
Collection standardisation is ensuring that the fit and sizing throughout your collection makes sense for your client and remains consistent. Clients who have purchased full packages have this service included. Consulting for existing brands available. Call us for a review of your product.
Digitizing
Digitizing is the transferring of hard copy patterns to digital patterns. Pricing is per piece.
Grading
Grading of your pattern is the creation of all the sizes. Colour Alchemist Canada can help you with the development of your grade rules for your brand. Or if you have existing grade rules, we will use those. Pricing is per piece.
Marker Making
Marker making for production is setting the patterns of all the sizes required to be cut. Many factories provide this service, however for those who do not, Colour Alchemist Canada can help with this. Markers are made digitally, and Colour Alchemist Canada does have a wide width plotter and can print your markers for you.
Sourcing of Raw Materials
Colour Alchemist Canada has a great repertoire of suppliers to refer to our existing clients. We are happy to refer companies that we know can provide you with the supplies you need. If you require that we research and source outside of what we can provide (or if you are not an existing client), Please contact us for rates.
Additional Business Services
Colour Alchemist Canada has a great repertoire of suppliers to help you grow your business and help you with personal needs that can help you balance your entrepreneur life experience. All of our clients have the opportunity to receive direct referrals to our preferred accountants and bookeepers, photographers, web designers, printers, business lawyers, insurance brokers, and many other services that a sucessful business requires.
Production Management
Not all clients want to manage their own production. Many want to design and leave the rest to us. Colour Alchemist Canada highly encourages new fashion businesses to move through the production process on their own, forge the relationships with their suppliers and learn the ropes. However, some may choose to focus on other areas of their business. We are happy to help your mange this area of your business.
Quality Assurance Services
Quality assurance is an important part of your business. Verifying your production, ensuring that the factories have completed your product as per the specifications requested is time-consuming but extremely important. Colour Alchemist Canada can provide you with Q & A services.
Target Market Research Program (COMING SOON)
Understanding your target customer is key. This program is geared to understanding the fit, body type, styling and sizing needs of your chosen customer. A half-day jam session with target customers included. COMING SOON.
European Production
Colour Alchemist Canada manages the Canadian Division of a sustainable european full service factory in Portugal. Specialities are in Children's wear. Minimum MOQ 300 units